Recently in I Do Not Think That Word Means What You Think It Means Category

It's Geek To Me.

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Palm PreI love looking at the Sunday paper ads, especially for electronics stores, with all the tasty new gadgets. In this ad, the Palm Pre is clearly the new hotness. Yet a closer examination of the ad copy raises more questions than answers...

CLASSICS?I love Target. You can find just about anything there. They have great prices, cool designs, and drool-worthy products... even music and books. BUT...

Unclear on the "Concept"

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Concept Store?This sandwich board caught my eye as I was running down the street to grab lunch — but not necessarily for the right reasons.

Perhaps unclear on the term "upgrade"?

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iphoneIf you haven't been living under a rock for the past few years, perhaps you have heard of the iPhone? And that it's about to be upgraded?

Stretching the definition...

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hardly localRushing around the Seattle airport trying to find last-minute gifts, we were thrilled to find a well-stocked Border's Books. We were also rather tickled by one of their displays.

away in the manger?Walking down the street in San Francisco today, I did a little double-take when I saw this rental sign...

But will it cure my chronic skepticism?

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banish wrinkles FOREVER?OK, OK, I'm getting to be a "woman of a certain age", so I guess that means I'm the ideal target of this ad...

Taking "crunchy" to a new level?

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organic nail salonOK, so you've been buying organic produce, making your bed with organic cotton sheets, using organic shampoos, and gardening with organic fertilizer...

Hang On Realty, Clay Street, San FranciscoWhen I spotted this sign on Clay Street in San Francisco's Chinatown last year, the market was already tanking.

Not exactly what comes to mind...

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If you're a homeowner, try to go back in your head and recreate the feelings and emotions you had as you faced the biggest purchase of your life... but take your blood pressure medication first.

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