Brand Name Shame: February 2009 Archives

I often pick up take-out sushi at the Japanese grocery store not far from my work. One day I walked in and did a double-take when I saw this on the display shelves...

OK. We've seen these friendly little bottles of pomegranate juice around our grocery store for years now. We know that research has shown that pomegranate juice offers all kinds of health benefits...

It all seems so simple. You're designing a logo for your company's product, something that gets wrapped around buildings during construction, and you want people to know who made the product.

Yeah yeah yeah, maybe mocking Ikea product names is passe, but when faced with a beauty like the one pictured below, I couldn't resist.